Regenerative - Original Beans

Chocolate foodprint

In the world’s first and only Chocolate Foodprint we summarize our progress in becoming a 100% REGENERATIVE BUSINESS that gives more to the Earth than it takes. We use indicators established and evaluated in collaboration with Pricewaterhouse Coopers and CarbonRoots. We put great effort in collecting all the data locally and then aggregate them in the simple numbers you can review below.

What's in the Original Beans Chocolate Foodprint 2018?

Direct purchase of cacao from farmers at 2x Fairtrade price

At Original Beans we agree with our cacao farmers on a multi-year fixed purchase price. This guarantees secure, stable incomes beyond the daily fluctuations of the world market cocoa price.

To compare prices, we take the weighted average of all our local cacao price agreements, and compare it with the average annual Fairtrade price. This price can be calculated by adding the official Fairtrade premium for cocoa on top of the average annual world market price for cocoa as published by the International Cocoa Organisation.

Preservation of 6 heirloom cacao varieties

We define heirloom cacao varieties as old-grown, native landraces with a clear, documented regional provenance. Protecting such native cacaos, the original beans, is our company’s mission.

All our cacaos from Latin America are heirloom cacaos. Our African cacaos represent unique regions and terroirs. However, they were brought to Africa by Europeans during the past 400 years and thus we do not consider them old-grown, heirloom.

Protection of 8 biodiversity hotspots

The leading criterium for our selection of an origin is positive impact on the protection of threatened biological diversity. All of our cacao origins belong to a biodiversity hotspot and are most often developed in and around a designated nature park or so-called protected area.

A biodiversity hotspot is a biogeographic region with significant levels of biodiversity that is threatened with destruction. The term was coined and is designated by one of the largest nature conservation organisations worldwide, Conservation International. It is similar and overlaps with similar priority maps defined by WWF and IUCN.

Full annual income for 173 cacao farming families

In collaboration with our local partners, we document the average farm workers annual salary for each region we work in. Then we calculate how much dry cacao a farmer in this region would have to sell based on the agreed local Original Beans purchase price to earn a comparable full annual income only through cacao farming. Based on the exact volume of cacao used for our chocolate production in one year, we now calculate how many full-year incomes our purchase supports. In our calculations, the average family in Congo or Tanzania consists of seven family members and in Latin America of five family members.

Improved livelihood for 5062 farming families through sustainable cacao growing

Most farmers we work with come from subsistence farming and may not exclusively farm cacao, but earn additional incomes by growing and selling some coffee, mango, sugar cane, hard wood or banana. Sometimes, they also sell some of their cacao to others. So this number represents all cacao farming families who earn additional incomes beyond Original Beans.

Drawdown of 8055 tons Co2

This result contains three different components which have been measured by our independent expert team following approved international methodologies:

  1. Since our chocolate supply chain is climate positive (i.e. CO negative) due to our organic farming practices in the cacao forests, each 100g of Original Beans chocolate or couverture sequesters 174g of CO2.
  2. Each new tree we plant in our projects is sequestering 370g CO2 per year on average.

Our Climate Forests which are protected by local farmers in exchange for Climate Certificates we sell to third parties generate by far the largest part of our annual Co2 sequestration result. This shows how incredibly important the preservation of old-growth forest is.

Preservation of 24.254 soccer fields of forest

The village communities in almost all of our origins own or manage old-growth forests. We register in our database only areas which belong directly to the community or farmer families and are mapped and officially registered in our database. Our work in and with the communities, our payments, but also our farming plans, trainings, and awareness raising decrease the likelihood of these forests being chopped down.

As long as we do not have an official and signed conservation contract and an integrated control system (e.g. park rangers) to prevent external logging, we count these forest areas as “preserved”. If we have a formal protection system in place, we count them as protected. (see below).

Protection and reforestation of 1.5 million trees

In 2018, Original Beans operated 20 tree nurseries in 7 origins in Africa and Latin America. In addition, we signed two 10-year conservation contracts with the communities in Piura, Peru and Esmeraldas, Ecuador to actively protect old-growth forests. Our methodology, monitored by independent external assessors, requires us to count trees (by a certain number of samples), and establish an official and signed conservation contract and an integrated control system (e.g. park rangers) to count trees as “protected”.


Original Beans was founded on a passion for making the purest, finest chocolates from rare cacao varietals, a belief that we must replenish what we consume, and a desire to be at the forefront of sustainable business practices. We are proud and gratified that our founding principles are a daily reality on the path to becoming a fully regenerative business.

For a healthier planet,
less is more

Awards & Certifications

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