Regenerate hospitality - for the long-term!
“Every crisis hides an opportunity", an old Chinese proverb goes. "You just have to be willing to see it!" At Original Beans we watch with agony the crisis of our hospitality customers and friends. But we see them come out on the other side leading even stronger on the big stuff: nature, people and integrity.
As supplier to the world's best chefs and hotels we feel called to contributee. And so, out of the crisis, we are launching the world's first 100% regenerative line of couvertures!
Every feature of Original Beans Rainforest Couvertures is meant to push beyond "sustainability" - from their climate-healing carbon balance to their QR code that tracks ten trees grown per bag (imagine: ten!) in that particular cacao origin.
Today´s chefs and hoteliers are acutely aware of waste streams, including food waste. We support their amazing progress with another breakthrough innovation: the world's first garden-compostable couverture pack. The new material is one-third more expensive at this stage, but we have decided to absorb those costs. We want to empower everyone ready to make a choice for change so together we regenerate what we consume.
Plastic is like Corona: it spreads where it shouldn’t
Nature wastes nothing: the waste of one creature becomes the food of another one and so on. Any packaging should follow this law. Plastic doesn't and so inflicts us like Corona: it spreads where it shouldn’t. 32% of all plastic packaging ends up in nature! If this continues, in 2050 there will be more plastic in the oceans than fish. How about a trip to the beach and instead of shells there is only garbage? We know that plastic has filtered in the water we drink. We simply cannot ignore it. “There is only one solution to avoid plastic ending up in nature and our bodies”, says Philipp Kauffmann, founder and Chief Grower at Original Beans. “We must eliminate it”.